Milan hosts MIDO, the world’s leading international eyewear trade show, showcasing the excellence of MadeinItaly in design, innovation, and craftsmanship. Bringing together the most influential brands, designers, and industry experts, the event highlights trends and technological advancements that shape the future of eyewear.

Every year, MIDO attracts thousands of visitors from around the globe, reinforcing Italy’s role as a key player in the optical industry.

From high fashion frames to groundbreaking vision technology, the fair is a unique platform for discovering the latest innovations and business opportunities in the eyewear sector.